Last February I was in serious discussions with Mark Roberge, Chief Revenue Officer at HubSpot, about co-authoring a book. At my request, he sent me several lengthy articles he’d written.
The minute I saw them, I realized the man was brilliant – and needed to write a book of his own. And he has – The Sales Acceleration Formula just came out!
Here’s the fascinating part. Mark’s an engineer and MIT grad. He’s never been in sales. Yet HubSpot’s two founders brought him in to develop “scalable, predictable revenue growth.” In just a few short years, this start-up grew to $100 million in revenue.
Mark’s unconventional strategies played a big role in making that happen. Every sales leader and entrepreneur can learn a ton from his approach. I hope you enjoy my interview with him.