Social Selling: Fresh Strategies to Get More Business
It's getting tougher & tougher to connect with prospects. But savvy sellers who leverage social media are getting results. In this session, based on our research into over 3000 sellers, your sales team will learn what the top 5% are doing to create new opportunities. They'll discover multiple ways to:
- Find the right prospects at the right time.
- Maximize their digital presence, positioning themselves as a trusted resource.
- Connect with decision makers through a variety of channels.
This session focuses primarily on LinkedIn, but also includes other social media channels. The results? Better prospects, higher credibility & faster sales.
The New Rules of Selling
What does it take to capture the attention of today's crazy-busy prospects and get their business? In this session based on Jill Konrath’s highly respected book, SNAP Selling, your salespeople will discover numerous strategies they can use throughout the buying process to:
- Simplify the complexity that drives them to a screeching halt.
- Become an invaluable resource that customers willingly pay more for.
- Align with key organizational objectives and priorities.
- Maintain momentum despite a prospect’s tendency to default to the status quo.
By following the SNAP Rules, your salespeople will find themselves at the top of their game, winning more sales at higher margins and with less competition.
Selling to Big(ger) Companies
Selling to bigger companies today is tough. Finding who makes decisions is the initial challenge. Plus, connecting with them via phone or email is a near impossibility. Most salespeople are frustrated, but don't know what to do differently. It’s time for a wake up call! In this session, your salespeople learn new strategies they can use to:
- Get their foot in the door of big companies.
- Shorten their sales cycle.
- Differentiate themselves from competitors.
These strategies go against conventional wisdom, but that’s why they work. The net result? Increased new customer acquisition and faster sales cycles. Reps who now see why they’re struggling — and a pathway forward that’s doable.
Speed Up Your Sales
Discerning when and where to invest your sales times for maximum return is critical for your success. Making more calls is not the answer! In this sales keynote, your salespeople learn how to focus their sales activities so they're only working with customers who are ready to change now without looking at tons of competitors.
Specifically, they'll discover how to:
- Target customers based on the key factors relevant to your sales success.
- Leverage trigger events that significantly increase your likelihood of getting the business - faster and with minimal competition.
- Help your customers to navigate the decision-making process.
These strategies can slash months off the time it takes to get a decision made.