7 Paradoxical Sales Principles
To be successful today, you often have to take conventional sales advice and do the exact opposite. Much of what we’ve been taught actually creates obstacles for us. No fun.
That’s why it’s essential to use these counterintuitive strategies. It’s highly likely that at least five of the seven will stop you in your tracks. They are not what you’ve been told to do. Yet they’re exactly what works with savvy, overwhelmed buyers.
I guarantee they’ll get you thinking – and drive better sales results.